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Lifestyle assets and investment assets serve distinct purposes in an individual’s financial portfolio, reflecting a balance between personal satisfaction and financial growth. Understanding the differences between these two types of assets is crucial for individuals seeking to create a well-rounded and purposeful approach to wealth management. In this article we will unpack the differences between these two types of assets to help you better understand the role they play in your overall portfolio.

Primary purpose

Lifestyle assets:

The primary goal of lifestyle assets is personal enjoyment and satisfaction. These assets are acquired to enhance one’s quality of life, reflect personal tastes, and provide experiences that contribute to well-being. Lifestyle assets are chosen based on individual preferences, hobbies, and interests. They often hold emotional significance and contribute to the overall happiness and fulfilment of the owner. Some common lifestyle assets are your house, car and any other items of value that increase your quality of life such as a boat or golf kit for example.

Investment assets:

Investment assets are acquired with the primary goal of generating a financial return. These assets aim to grow in value over time, potentially providing capital appreciation, income, or both. Common investment assets include stocks, bonds, real estate for rental income, and other financial instruments.

Ownership duration

Lifestyle assets:

Ownership of lifestyle assets is often long-term, driven by personal attachment and the desire for sustained enjoyment. These assets are typically retained for their utility and sentimental value. The value of lifestyle assets is often subjective and can be influenced by personal sentiment rather than market dynamics.

Investment assets:

Investment assets may be held for the long term or short term, depending on financial goals and market conditions. Investors may buy and sell these assets strategically to capitalise on market opportunities. The value of investment assets is determined by market forces, economic conditions, and other external factors. Changes in value are often objective and driven by financial metrics.

Return on Investment

Lifestyle assets:

The return on lifestyle assets is primarily emotional and experiential. While these assets may not generate a measurable financial return, they contribute to the owner’s overall happiness and satisfaction. The value of lifestyle assets is subjective and is not typically measured in monetary terms. The return is often in the form of personal enjoyment and fulfilment. It is therefore important not to buy lifestyle assets that are outside of your budget by justifying it as an asset. Doing so can jeopardise your long-term financial goals and lifestyle as the value of the asset is subjective.

Investment assets:

Investment assets aim to provide a financial return, which can come in the form of capital appreciation, dividends, or interest income. The focus is on maximising financial gains within an acceptable level of risk. Investment assets are evaluated based on financial metrics, including return on investment (ROI), yield, and overall performance against market benchmarks.

Risk and reward

Lifestyle assets:

The risk associated with lifestyle assets is often personal in nature. While they may not carry financial risk, there is a risk of subjective disappointment if the asset does not meet personal expectations. The reward is the joy, satisfaction, and personal fulfilment derived from the lifestyle asset.

Investment assets:

Investment assets carry financial risk, including market volatility, economic downturns, and specific risks associated with each asset class. The potential for loss is inherent in pursuit of financial gain. The reward is measured in financial returns, which can include capital gains, dividends, and interest income. The goal is to achieve a favourable risk-adjusted return on the investment.

Lifestyle assets and investment assets play distinct roles in an individual’s financial landscape. While lifestyle assets contribute to personal enjoyment and well-being, investment assets are focused on financial growth and wealth accumulation. Striking a balance between these two types of assets is key to creating a comprehensive and purposeful approach to managing one’s financial portfolio.

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Charne Olivier

Charne Olivier - Articles provider for My Wealth Investment

Author Charne Olivier

Charne Olivier - Articles provider for My Wealth Investment

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